The cognitively-kind web: Designing for our diverse brains

The recognition and diagnosis of ADHD, anxiety, depression, autism, and other cognitive differences is becoming more prevalent globally.

This talk delivers practical strategies for designing digital products that reduce cognitive load and support diverse thinking styles.

I'll cover UX patterns (plain language, predictable layouts), emerging technologies (summarisation tools, natural language interfaces), and the business case for cognitive accessibility.

Drawing from my experience as a software engineer and neurodivergent individual who navigated complex systems, I demonstrate how these improvements benefit everyone—not just those with diagnosed conditions—while driving better business outcomes.

Who is this talk for?

  • Product managers and leaders

  • UX/UI designers

  • Service Designers

  • Software engineers

  • Accessibility specialists

  • Content strategists

What will attendees take away?

  • Learn actionable UX/UI strategies to make products accessible for diverse cognitive needs, including mental health, neurodivergence, temporary impairments, and ageing users.

  • Gain practical examples and immediate improvements you can apply to your products.

  • Understand strong business reasons for prioritising cognitive accessibility and how it benefits both users and your organisation.

Oli Treadwell

He/him
Senior Software Engineer @ Numeral

Oli Treadwell is a Senior Software Engineer championing accessible product design. Oli combines professional expertise with lived experience to advocate for clearer digital experiences.

A mentor and accessibility advocate, he helps teams build products for neurodivergent users, older adults, and everyone navigating our complex digital world.

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